BBA 2-Years

This course introduces students to key disciplines within management sciences, such as BBA, Accounting and Finance and Economics. Students explore the role of leadership, decision-making, and resource management in driving business success and achieving organizational goals.

Program’s Educational Objectives

BBA program aims at developing student’s intellectual ability, executive personality and managerial skills
through an appropriate blend of business and general education.The program assists the students in
understanding and developing the unique leadership qualities required for successfully managing business
functions, an organizational unit or an enterprise.

Semester 1

Course Code	Course Title	Credit Hours
MGT-301	Principles of Management	3
MKT-301	Principles of Marketing	3
BBA-05	Financial Accounting	3
FIN-301	Business Finance	3
ECO-11	Business Economics	3
COM-412	Functional Communication	3

Semester 2

Course Code	Course Title	Credit Hours
COM-211	Introduction to Computer	3
IBF-301	Fundamentals of Islamic Banking	3
	and Takaful
MGT-411	HRM (Human Resource Management)	3
COM-A11	Business Communication	3
MGT-S31	Business Statistics	3
AKT-S21	Cost Accounting	3

Semester 3

Course Code	Course Title	Credit Hours
MKT-531	Consumer Behavior	3
MKT-606	Digital Marketing	3
UR-110	Islamic Studies/Islamic Ethical Principles and Contemporary Issues	3
AS-523	Business Policy and Strategy	3
MGTS304	Business Mathematics	3
Total		17

Semester 4

Course Code	Course Title	Credit Hours
ITB-101	Introduction to Basic Teaching of Quran	2
RM-201	Research Methods	3
FM-301	Financial Management	3
POM-401	Production and Operation Management	3
BCL-501	Business and Corporate Law	3
PS-601	Pakistan Studies	3
ENT-701	Entrepreneurship	3
Total		20